This summer, the latest issues of
Martha Stewart Living arrived to subscribers' mailboxes with a new look. At various times throughout the magazine's 22 years in print, there have been revamps, changes in editorial staff and many "new looks" and, because I own 128 issues of Living, I've seen the changing face of the publication across a long period of time. Many changes were subtle and most amounted to the sustained success of the magazine as a "go-to" source of crafters, cooks, and gardeners alike.
After perusing the last two issues of MSL (the first two with the brand new design) I was struck by the overall change in aesthetic--more white space on each page, modern fonts used throughout and a youthful attitude to projects and features. Think: more colorful, more casual, more approachable.
A feature in the September issue of Martha Stewart--showcasing stylist Jessica de Ruiter's California home--that helps underscore this change. Let's take a peek, shall we?